Category : Proposals

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    April 12, 2016

    Ask the Agent: How can I do a novel series?

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    The month of April is set aside for “Ask the Agent” — your chance to finally ask that question you’ve always wanted to run by a literary agent. In the comments section the other day, someone asked, “If you’re writing a series of three books, how do you find an agent and publisher that will take on all three if they only have the manuscript for the first one? Are there things they look for — outlines of the two remaining books, rough drafts, notes on where you’ll be going with the series?”

    Okay… What is easier to sell, a car or a fleet of cars? Normally I try to sell ONE book, then, at some point, see if we can extend the deal. It’s daunting to have someone sit down across from me at a conference and announce they’ve created a twelve-book series (which has happened to me), since something like that is going to be nearly impossible to sell. So focus on one book, and make the manuscript as strong as possible.

    Make sure you understand that a true “series” is one continuous story, told over the course of multiple titles. That’s tougher to get a publisher to commit to, since it means they’ll have to do all the books to tell the whole tale. It’s usually easier for a publisher to commit to doing several related titles — not one story told over multiple books, but multiple stories that share a setting and some characters.

    Of course, no matter which direction you go, each book in the series has to have a satisfying ending. Each book has to feel complete, so a reader can pick it up and enjoy the novel, even if they never read the other, related books.

    Another thing to understand that novel series go in and out of vogue. For a while, everybody wanted series, so it seemed like every negotiation

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    April 4, 2016

    Ask the Agent: Query Letters

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    I’m taking the month of April to do “ask the agent” — your chance as a writer to ask a longtime literary agent anything you want. Today’s question: “Can you give me some agenty advice on query letters? I think mine is good, but I’ve had eight rejection letters!”

    Chipheadshot-croppedHappy to chat about query letters. First, think very hard about what the goal of the query letter is. Sometimes I’ll see a letter that is all over the map, talking about the story, the characters, the platform, the author’s bio, etc. Your query letter really has only one goal: To get the agent or editor to read your proposal. So with everything you do in a query, keep that in mind.

    Second, address it to someone specific. I don’t even read the “dear agent” letters that come in. And I want to know that the person writing to me has spent a bit of time researching me and my agency.

    Third, keep the introduction short and clear. Often your query letter will open with one sentence – “I’m writing because you represented Susan Meissner’s Secrets of a Charmed Life and I think my work is similar” or “I’m writing because your client, Davis Bunn, introduced us.” It’s always nice if you can make some sort of connection to the person in your opening.

    Fourth, your query letter is going to have a couple of paragraphs that offer a short description of your book, and a short description of yourself. So if you’re writing a novel, give me the basic storyline and don’t lard it up with all the subplots and minor character names. Maybe tell me something about the writing you’ve done. If you’re writing a nonfiction book, explain to me what the problem is that you’re speaking to, and what the solution is that you’re offering — and by all means, explain briefly why you are the person who

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    September 15, 2015

    Bad Queries! Get 'yer Bad Queries!

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    I regularly get people sending me notes asking, “Why haven’t you shared any bad proposals with us lately?” So this morning I sat down and gathered together a bunch of the great projects people have sent my way over the past several months…
     
    —I received a proposal that starts with this line: “A serial killer masquerading as a priest is brutally Pitch Book Covermurdering convicted rapists….”  He also notes that his killer “blots out child rapists.” It ends with these words: “This is a family-friendly story.” And he also notes in his proposal that “kids loved it.” (Yeah… nothing sells books like the family-friendly combination of serial killers, rapists, and children.) 
     
    —And here’s a great bit of salesmanship from an author (the title and author’s name has been changed): “After reading MY BLOODY LOVER visual trailer, who do not like to see MY BLOODY LOVER made into a movie? Tell me now!!!!! I, Dong ValDong, have been told many times this is the greatest horror romance ever written and women around the world are in love or in lust with me that I am in no hurry to shoot MY BLOODY LOVER into a full feature. I will let them salivate and be romance for the taste of their dream man in the pages of MY BLOODY LOVER. Read the magic of the dialogues of what your lover should be saying to you, as my character in the world of MY BLOODY LOVER. BELIEVE IN TRUE LOVE AGAIN.” (I believe!) 
     
    —Speaking of romance, I culled out this great line from a romance query:Balloons don’t even scratch the surface of what you mean to me…” (Um… what?)
    —One of my favorite opening lines of all times in a query? “Ring! Ring! said the telephone.” (Yes. It’s brilliant writing like this that led me to drink.) 
     
    —And another romance query came in with this biographical note: “I have written and illustrated a
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    September 14, 2015

    What does a good query letter look like?

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    I’ve had three different people ask me about query letters recently… specifically, “What does a query letter look like?” and “What goes into a good query to an agent?” 

    Happy to help. To query an agent or editor is to simply approach someone and introduce your book Pitch Book Cover
    idea. The goal of your query is to get them to read your proposal. (Let me repeat that: your goal in sending an agent a query is to get them to read your proposal. No industry professional has the time to look out the window, much less sit down and read your entire unsolicited manuscript.) So you entice them with your pitch, get them to want to see the writing, and then give them the details in a quick, industry standard proposal — then you walk away, praying they’re going to want the full manuscript. The goal of a query is not to move them from “I don’t know you” to “let me make an offer on your book.” The goal is to move them from “I don’t know you” to “hey, your book sounds interesting… I’ll have a look.”

    If you are sending a query letter, it should be only three to four paragraphs long and contain your pitch, your writing bio, the manuscript status, and some comparable titles. If you are querying face-to-face at a conference, where you’ve signed up for appointments with editors and agents, your query will have these same elements, beginning with a verbal pitch lasting no longer than two or three minutes.

    And, of course, before you even consider querying, you need to make sure your manuscript draft is honed and polished, including a developmental edit (i.e., has your novel’s plot or structural flaws been revised? In a nonfiction book, is your overall argument complete and logical?) and a final proofreading, preferably from a professional editor. If you are serious about publishing, you need to take yourself—and

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    September 8, 2015

    How long should I wait before following up on a submission?

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    Someone asked, “What is an acceptable time period to wait before following up on a proposal to an agent? And how do agents feel about writers following up on a query or submission? ”

    I’ve answered this question a couple of time, so let me set some ground rules. First, I’m assuming if you sent me your proposal, we met somewhere, and I asked to see it. Remember that if I didn’t actually ask for your proposal, I don’t owe you a response. (I’m sorry if that sounds rude, but look at this from my perspective: If I had to respond to every proposal that comes in cold, I’d have a full-time job just responding to proposals… and I’d never make a dime.) So if I read your query and give you a response, even if it’s a “no thanks,” I’m doing you a favor. Second, I’m going to try and get to it quickly, but there’s no guarantee it will be immediate. I have current projects and authors, that are already making me money, and those are the priority. (Again,not trying to sound hard; just offering a reality check.) I’m the type of person who hates having a bunch of stuff sitting around the desk, so I’m bound to get to the new proposals as soon as I can. But I can get busy with travel or meetings or simply working on projects for the authors I already represent — so sometimes things can slow down considerably. Third, I understand this is a business on the writing side, so if an author needs info, I want to be fair about it; if she decides she needs to go elsewhere, I’ll probably be understanding.

    All right, so when an author sends me a proposal I’ve asked for at a conference or because we met through a mutual friend, I try to get back to people within four to six

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    June 30, 2015

    Craft for a Conference: Part 5, The Art of Being Memorable

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    brick green no smile b:wWelcome to what will probably be the conclusion of my “Craft for a Conference” series (unless someone asks a question about an aspect of conference materials that I haven’t addressed already). Through my last four posts on conference craft, I repeated one mantra: that the purpose of any material you take to a conference (including spoken pitches) should be to gain the interest of the person you’re talking to as quickly as possible and to make yourself stand out from the crowd (in a positive way) as much as you can. When I meet with authors at conferences, the thing I see missing from pitches/conference materials more than anything else is that memorability factor– I read a lot of good hooks, some nice one-sheets, but at the end of a day where I’ve taken 20 appointments plus heard pitches at lunch and dinner, I’m often hard-pressed to recall ONE story idea without looking at my notes.

    Now, obviously, there’s an element of information fatigue at play there; even a great, memorable story can get lost in the annals of memory if I heard ten forgettable pitches after it, and that’s what my notes are for. But when I read those notes, I want to go, “OH yeah, this one!” because I recognize the unique elements that stood out for me when you pitched it. I want you to have made it easy for me to remember it by pulling out everything that is most unique and most characteristic of that story in your one-sheet or your pitch. The fact that this doesn’t happen more often tells me not that authors aren’t writing memorable stories, but that they don’t always know how to make themselves/their pitches or materials memorable, that they don’t know what elements of their book stand out from the crowd and how to highlight those.

    With that in mind, here are some places to start in your quest

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    June 17, 2015

    Craft for a Conference: Part 4, The “Why?” of a Writing Sample

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    brick green no smile b:wWelcome back to my series on crafting effective pieces for use at a conference. Today, I’m discussing the value of bringing a writing sample with you to a conference and how to make sure it represents you effectively.

    Like I said the first week of the series, there isn’t one hard-and-fast rule as to what you should bring to your editor and agent meetings at a conference. Some editors are happy to glance through a full proposal, some agents love to see a one-sheet on your project, and some people don’t want to look at anything on paper, preferring to hear you talk about your project and ask you questions instead. NONE of us wants to leave with a big stack of papers, and word is starting to get around that it’s increasingly difficult to get us to leave with any printed materials you bring us, so the practice of authors carrying around their sample chapters or first 50 pages or, heaven forbid, their full manuscript, has become much less common at conferences.

    Don’t get me wrong, I’m glad fewer authors are trying to send me home with ten extra pounds of paper, but I have been disappointed, on many occasions, when meeting with an author who’s done a good job of hooking me with their story or concept through their one-sheet or pitch, to ask if the author has a writing sample with him and be met with a blank, slightly panicked stare and the stammered apology, “I– I didn’t know– I’ve heard you don’t want– I don’t have–” by which they mean, “No, I don’t have a writing sample, either because I didn’t expect to get this far, or because I’ve been told not to bring a big stack of paper to a meeting like this, or because I thought you would only be interested in hearing about my platform, and now I’m having a heart attack

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    June 9, 2015

    Craft for a Conference: Part 3, Common Synopsis Mistakes and How to Avoid Them

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    brick green no smile b:wContinuing my series on crafting effective pieces for use at a conference, I’m talking more today about the synopsis and how to make sure it’s doing its job for your proposal. We’ll look briefly at format and then look at ways to avoid several common synopsis mistakes.

    Synopsis format 

    A synopsis is similar to a proposal in that there isn’t one “correct” way to format it. While there are elements that every synopsis should have in common, rarely are you going to be “disqualified” from consideration just because your synopsis isn’t formatted exactly the way that agent or editor prefers. That said, there are still a few fairly standard conventions you should be aware of:

    -Synopses are often single-spaced. This may seem strange, since your sample chapters/manuscript should be double-spaced, but remember, an agent or editor is reading your synopsis to get a complete picture of your story from beginning to end– having all the info contained to a single page (as you should 9 times out of 10 be able to do for any book shorter than 100,000 words– see more below) helps us think of the book as a whole because we literally “see” it all in the same place.

    -Names are often written in all-caps the first time they appear in a synopsis. Again, this is a way for the reader to visually track when a new player enters the story, and tells them to pay attention, they need to know who this person is.

    –Synopses are always written in third-person present tense. Tense discrepancies in a synopsis (such as switching back and forth from past to present) interrupt our experience of the story.

    Common synopsis mistakes and how to avoid them

    I mentioned last week the mistake of being too vague in your synopsis (writing that “tragedy strikes,” rather than “Helen dies of the fever”), but here are a few more repeat offenders from the “synopses

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    June 3, 2015

    Craft for a Conference: Part 2, A Synopsis that Tells, Not Teases

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    brick green no smile b:wThis week, I’m continuing my series on how to best channel your craft in your conference materials by talking about your novel’s synopsis. A synopsis is an important part of any proposal– sometimes an agent or editor will read it at the conference when taking a look at your proposal, other times they won’t see it until you send them the requested sample chapters or full manuscript, but whenever they get around to looking at it, they’ll be expecting certain things from the synopsis, and if yours doesn’t deliver, you risk frustrating or confusing that important reader. Remember, agents and editors are looking for reasons to say “no” to a  project– not in a jerky, we-can’t-wait-to-stomp-on-your-dreams kind of way (well, not most of us…), but in a realistic, we-hear-pitches-all-the-time-and-have-trained-ourselves-to-listen-for-certain-dealbreakers-so-as-not-to-waste-our-or-an-author’s-time-by-pursuing-a-project-that-doesn’t-fit-our-guidelines/preferences/areas-of-interest kind of way. A synopsis that doesn’t do what it’s supposed to creates a potential place for us to say “no,” so make sure you understand the function of a synopsis in a proposal and how to make sure it provides what an agent or editor is looking for in a synopsis.

    What is the purpose of a synopsis? When an agent or editor looks at a synopsis, they’re looking to get a feel for the WHOLE book, beginning to end. If they’re reading the synopsis, you’ve most likely already “hooked” them with a dynamite paragraph or pitch giving the main idea of the story– “some particular big thing or big problem happens to a main character or two in a particular setting and hijinks ensue as colorful secondary character’s arc or additional subplot unfolds in tandem with the main character’s journey to learning something.” This hook paragraph has given them the basic premise, a hint of your voice, and a feel for the most unique elements of the book, but now they want to find out more. Sometimes, they’ll read the synopsis first; sometimes, they’ll want to look at the

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    April 27, 2015

    Ask the Agent: How can I get ready for my conference pitch?

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    I’ve had leftover questions from our “ask the agent” segment, so I thought I’d do some housecleaning. Always love it when writers send me interesting questions…

    How many books does it take to not be considered a new author?

    Probably two. By the time you’re releasing your third book, nobody considers you a newbie any more.

    If you’re a writer who gets an award or accolade for your work, is it true that these can be used to the writer’s advantage? If so, what can we do to capitalize on the award?

    Absolutely. Publishing houses tend to really like award-winners, since it reveals that the work was judged best at whatever contest it was in. So by all means include that in your cover letter, stick the info in your bio or publishing history, and if there is a logo or sticker they give you, put that somewhere in the proposal so it gets noticed. One warning: There are some contests that aren’t really contests… they will give an “award” to everyone who enters, so long as you can pay the entrance fee. These don’t count. Most agents and editors hate scam awards. But most of them love to hear about genuine award-winning writing.

    I currently have three titles with a very small publisher. Is there a sense that until an author has a book with a major house, she is always “unproven”? Perhaps on a par with self-published authors? 

    Not with me. Some of the best writers in history have remained with small houses. But I think among authors there is more of a pecking order (“You’re with little Coffee House Press? Ah… I’m with Little Brown.”) Listen, don’t buy into the BS. Publishing is hard enough without spending your life comparing the size of your publisher to someone else. My advice? Write what you love and feel called to write, become the best you can at the business

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