Marie Prys

October 14, 2015

Literary Jetpacks for All!

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Publishing & Technology: Literary Jetpacks for All!
Brian Tibbetts is a literary agent with MacGregor Literarystock-photo-jetpack-businessman-in-flight-271332893. Every Wednesday, Brian posts about trends in the publishing industry and developments in technology that impact the industry. You can find him on Twitter @BRIANRTIBBETTS

This week in Publishing & Technology we’ll be talking about innovation, “publishing’s jetpack,” and the Dutch “Renew the Book” competition. If you are of a certain age and inclination, then you probably remember eyeing Jean-Luc Picard’s Kindle-like reading device with understandable envy. You may have even been pleasantly surprised to see that one piece of twenty-fourth century technology appear at the beginning of the twenty-first century. But would you really call the advent of the e-reader a revolution in the way books are used and enjoyed? Setting aside the incredible leaps in technology that it’s taken us to get to the age of the smartphone, tablet, and e-reader, it’s still difficult to see the ability to read digital text as “publishing’s jetpack.”

As Editor-in-Chief of Publishing Perspectives, Edward Nawotka reports in an editorial in this month’s edition of his newsletter, something more disruptive, more pillar-shaking, may be on the way if the Dutch Publishers Association’s “Renew the Book” project yields the results that it has the potential to. Five companies are about to relocate to Amsterdam for forty days and forty nights of non-stop innovation. In the end, the winner will take home a prize of 15,000 Euros. Let’s hope they actually create something akin to a literary jetpack with that money. I for one am ready to take to the literary skies. For more information on the contest and the participating startups check out this article on the Dutch News website, or renewthebook.com

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